OKEMOS, MICHIGAN — In support of the Milk Means More campaign, the rock & roll nutrition show Jump with Jill is pleased to announce that Kincheloe Elementary has won the show in a statewide contest. This is all thanks to the generosity of Michigan’s own dairy farmers and milk processors and the wonderful folks at the United Dairy Industry of Michigan (UDIM) as part of their Fuel Up to Play 60 Program.

The free concert will take place from 2:30 p.m. to 3:30 p.m. on Tuesday.

Winning schools not only get a rockin’ live performance but also receive Jump with Jill educational materials including a CD of Jump with Jill music and DVDs of danceable music videos including a rap about calcium, The Bone Rap, and a Latin tune about breakfast, Get Me Goin.’ The statewide tour of Michigan elementary schools runs from Jan. 12 to mid March and will be provided at no cost to 35 schools across Michigan.

“Not only is milk a high quality protein and nutrient source, it is one of Michigan’s leading agricultural products, generating nearly 40,000 jobs,” says the star of the Midwest Jump with Jill Cast, Laura Brown, MS, RD. “It’s so fun to sing about a food that is healthy for our bodies, our communities, and our environment.”

“We are dedicated to being a source of information on dairy foods and Michigan dairy farming,” said Sharon Toth, CEO of United Dairy Industry of Michigan. “The Milk Means More brand captures the impact Michigan’s dairy industry has throughout our state, from providing nutritious and wholesome foods, to jobs in our communities. We are so proud to partner with Jump with Jill to take this message to Michigan kids.”

See the full tour roster of winning schools at http://www.jumpwithjill.com/did-we-win/

 

About Jump with Jill

The world’s only rock & roll nutrition show Jump with Jill uses music and dance to celebrate healthy habits by transforming nutrition education into a live concert. Created by a Registered Dietitian and professional musician, Jump with Jill is both educationally sound and completely rock & roll. Behaviorally-focused and research-proven, the show creates a world where healthy is not just an important thing to do, but the cool thing to do. Learn more at www.jumpwithjill.com.

 

About Milk Means More

Milk Means More is a campaign of the United Dairy Industry of Michigan, which is the umbrella organization for the Dairy Council of Michigan and the American Dairy Association of Michigan. On behalf of funding members, these non-profit organizations provide science-based nutrition information to, and in collaboration with, a variety of stakeholders committed to fostering a healthier society, including health professionals, educators, school nutrition directors, academia, industry, consumers and media. For more information, visit MilkMeansMore.org.